What started as building small websites and templates for fun in 2015 turned into a 10+ year journey in Product Design, solving complex problems where beauty meets clarity and logic.

I’ve been part of very complex projects for some of the largest companies

Throughout my career, I’ve led design teams and mentored juniors, solved real-world problems, and tackled complex challenges for global clients such as Santander UK, Mindpath, Hoopit AI, FourTwoThree, etc.
And yes, I’m still deep in UX/UI and Figma, that’s the fun part.

In 2015, I began my career as a Frontend Developer, creating and designing website templates and themes, which I published on Themeforest, gaining over 730 happy clients.

Collaborated with international developers and clients, helping businesses achieve their goals through design and user experience.

I’ve been involved in large and interesting projects, and I’ve helped businesses reach their goals by focusing on clear, practical, and user-driven design.

I like learning new things, staying up to date, and help anyone who wants to become a product designer or solve complex problems.

I'm also the author of “The Product Designer’s Mind”, an e-book that shares how product designers think, work, and approach problems from concept to execution.

work experience

Sr. Product Designer

Hoopit AI
2025 - Present

Sr. Product Designer

Valtech
2024 - 2025

Lead Product Designer

Gjirafa, inc
2022 - 2024

Sr. UX/UI Designer

RLN US, LLP
2018 - 2022

UX/UI Designer

Vuca Agency
2019 - 2021

UX/UI & UI Developer

Envato
2016 - 2019